Some data on maternal and child industry in China

China’s maternal and child market has entered a new consumption stage, with the main population of the post-90/95 generation.

Demand for diapers by mothers of children under the age of six months.

62.7% want diapers to be thinner,

61.7% want diapers to absorb more water,

46.3% want diapers made of healthy materials.

The average price of diapers per piece is 1.9CNY/ PCS.

Mothers pursue quality life and are willing to buy and use 3C and household appliances. Breast pump, bottle sterilizer, air purifier, auxiliary food machine, and so on.

More and more brands and factories cooperate to develop more new small appliances to provide a better experience for mothers and babies.

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